Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yuen Daita

branding + visual identity

client

Yuen Daita

year / place

2023 / Tokyo

scope of work

branding
logo & visual identity
brand guideline
art direction
graphic design

concept

The identity needed to feel local, calm, and spatial while remaining practical for hotel operations. We designed a logotype, room signage, printed guest materials, bath item labels, and muted interior photography.

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yuen Daita

branding + visual identity

Yuen Daita 01 entrance sign courtyard
Yuen Daita 02 room sign guest card
Yuen Daita 03 bath items collateral
Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yuen Daita

branding + visual identity

01 / content

Yuen Daita 是為 Yuen Daita 建立的 branding + visual identity 專案。作品內容以 branding、logo & visual identity、brand guideline 為核心,將品牌名稱、應用物件、版面規則與影像語氣整合成一套可延展的作品集案例。

02 / photography

攝影主題以 hotel entrance、room signage、guest card、bath item 為主。畫面應保留自然光、低飽和色彩、安靜陰影與可閱讀的材質細節,讓照片同時承擔品牌證據、包裝質感與空間情緒。

03 / design concept

設計概念從「空間標示、導視與現場尺度」出發,使用乾淨 grotesk 字體、克制色票、細緻比例與少量資訊層級,讓品牌看起來像被整理過的文化檔案,而不是一般商業宣傳頁。

04 / plan

計劃上先完成品牌語氣與核心識別,再建立 Hotel logo、Room signage、Guest card 等交付物,最後以照片序列、品牌應用與網站作品頁整理成完整案例。

deliverables

Hotel logo / Room signage / Guest card / Bath label / Graphic guideline

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yuen Daita

branding + visual identity

Yuen Daita hotel sign bath system
credits
  • branding: hermetic design
  • sign design: hermetic design
  • photography: studio archive
  • client: yuen daita
Next work Tou Nishino brand visual design / Kyoto