The useful distance between a gallery and a homepage.
How slower pacing, larger margins, and fewer claims can make a cultural brand more legible.
Journal
Magazine-style essays for an art direction studio.
Article pages are part of the system from the beginning, so the site can hold both portfolio and editorial content.
When the image should lead and the interface should disappear.
A practical note on art-direction systems for project archives and seasonal campaigns.
Editorial websites are not blogs with better type.
They need sequence, compression, and deliberate silence between acts.