Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yubune Setouchi

branding + visual identity

client

Yubune Setouchi

year / place

2023 / Setouchi

scope of work

branding
logo & visual identity
brand guideline
art direction
graphic design

concept

The project needed to connect bathing, lodging, local quietness, and clear guest communication. We built a soft typographic mark, bath and guest item labels, signs, web pages, and natural-light inn photography.

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yubune Setouchi

branding + visual identity

Yubune Setouchi 01 bath item towel band
Yubune Setouchi 02 inn exterior sign map
Yubune Setouchi 03 web guide desk
Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yubune Setouchi

branding + visual identity

01 / content

Yubune Setouchi 是為 Yubune Setouchi 建立的 branding + visual identity 專案。作品內容以 branding、logo & visual identity、brand guideline 為核心,將品牌名稱、應用物件、版面規則與影像語氣整合成一套可延展的作品集案例。

02 / photography

攝影主題以 bath scene、guest item、inn sign、web crop 為主。畫面應保留自然光、低飽和色彩、安靜陰影與可閱讀的材質細節,讓照片同時承擔品牌證據、包裝質感與空間情緒。

03 / design concept

設計概念從「空間標示、導視與現場尺度」出發,使用乾淨 grotesk 字體、克制色票、細緻比例與少量資訊層級,讓品牌看起來像被整理過的文化檔案,而不是一般商業宣傳頁。

04 / plan

計劃上先完成品牌語氣與核心識別,再建立 Inn logo、Bath item label、Guest guide 等交付物,最後以照片序列、品牌應用與網站作品頁整理成完整案例。

deliverables

Inn logo / Bath item label / Guest guide / Sign system / Web design

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Yubune Setouchi

branding + visual identity

Yubune Setouchi bath guide sign web
credits
  • branding: hermetic design
  • web design: hermetic design
  • photography: studio archive
  • client: yubune setouchi
Next work Azumi Harbor branding + visual identity / Setoda