Sky Cafe Line
branding + interior design + furniture design
Sky Cafe Line
2021 / Shanghai
branding
visual identity
interior design
furniture design
art direction
The brand needed to integrate spatial atmosphere, furniture, signage, menu graphics, and a compact hospitality identity. We designed a cafe mark, interior graphic language, furniture item labels, menu system, and elevated view photography.
Sky Cafe Line
branding + interior design + furniture design
Sky Cafe Line
branding + interior design + furniture design
Sky Cafe Line 是為 Sky Cafe Line 建立的 branding + interior design + furniture design 專案。作品內容以 branding、visual identity、interior design 為核心,將品牌名稱、應用物件、版面規則與影像語氣整合成一套可延展的作品集案例。
攝影主題以 cafe interior、furniture detail、menu card、window view 為主。畫面應保留自然光、低飽和色彩、安靜陰影與可閱讀的材質細節,讓照片同時承擔品牌證據、包裝質感與空間情緒。
設計概念從「空間標示、導視與現場尺度」出發,使用乾淨 grotesk 字體、克制色票、細緻比例與少量資訊層級,讓品牌看起來像被整理過的文化檔案,而不是一般商業宣傳頁。
計劃上先完成品牌語氣與核心識別,再建立 Cafe logo、Interior graphics、Furniture tag 等交付物,最後以照片序列、品牌應用與網站作品頁整理成完整案例。
Cafe logo / Interior graphics / Furniture tag / Menu card / Photo direction
Sky Cafe Line
branding + interior design + furniture design
- branding: hermetic design
- interior graphics: hermetic design
- photography: studio archive
- client: sky cafe line