Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Koe Donuts Nova

branding + visual identity

client

Koe Donuts Nova

year / place

2022 / Kyoto

scope of work

branding
logo & visual identity
brand guideline
art direction
graphic design

concept

The project needed a food brand system that could extend across packaging, signage, web, and product photography. We built a round logotype, box labels, paper bags, store sign, web ordering pages, and daylight food photography.

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Koe Donuts Nova

branding + visual identity

Koe Donuts Nova 01 donut box package system
Koe Donuts Nova 02 store sign paper bag
Koe Donuts Nova 03 web ordering food still life
Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Koe Donuts Nova

branding + visual identity

01 / content

Koe Donuts Nova 是為 Koe Donuts Nova 建立的 branding + visual identity 專案。作品內容以 branding、logo & visual identity、brand guideline 為核心,將品牌名稱、應用物件、版面規則與影像語氣整合成一套可延展的作品集案例。

02 / photography

攝影主題以 donut box、paper bag、store sign、food still life 為主。畫面應保留自然光、低飽和色彩、安靜陰影與可閱讀的材質細節,讓照片同時承擔品牌證據、包裝質感與空間情緒。

03 / design concept

設計概念從「空間標示、導視與現場尺度」出發,使用乾淨 grotesk 字體、克制色票、細緻比例與少量資訊層級,讓品牌看起來像被整理過的文化檔案,而不是一般商業宣傳頁。

04 / plan

計劃上先完成品牌語氣與核心識別,再建立 Shop logo、Donut box、Paper bag 等交付物,最後以照片序列、品牌應用與網站作品頁整理成完整案例。

deliverables

Shop logo / Donut box / Paper bag / Store sign / Web ordering page

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Koe Donuts Nova

branding + visual identity

Koe Donuts Nova packaging food system
credits
  • branding: hermetic design
  • package design: hermetic design
  • photography: studio archive
  • client: koe donuts nova
Next work Abysse Blue branding + visual identity / Tokyo