Aporia Fine Dining
branding + visual identity
Aporia Fine Dining
2025 / Paris
brand design
logo + visual identity
brand guide
graphic design
menu design
The project needed a precise typographic identity that could hold quiet luxury without excessive ornament. We developed letterform metrics, optical spacing, menu covers, foil-stamped cards, and candlelit still-life photography.
Aporia Fine Dining
branding + visual identity
Aporia Fine Dining
branding + visual identity
Aporia Fine Dining 是為 Aporia Fine Dining 建立的 branding + visual identity 專案。作品內容以 brand design、logo + visual identity、brand guide 為核心,將品牌名稱、應用物件、版面規則與影像語氣整合成一套可延展的作品集案例。
攝影主題以 logotype metrics、menu cover、foil print detail、dining still life 為主。畫面應保留自然光、低飽和色彩、安靜陰影與可閱讀的材質細節,讓照片同時承擔品牌證據、包裝質感與空間情緒。
設計概念從「空間標示、導視與現場尺度」出發,使用乾淨 grotesk 字體、克制色票、細緻比例與少量資訊層級,讓品牌看起來像被整理過的文化檔案,而不是一般商業宣傳頁。
計劃上先完成品牌語氣與核心識別,再建立 Logotype construction、Brand guide、Menu cover 等交付物,最後以照片序列、品牌應用與網站作品頁整理成完整案例。
Logotype construction / Brand guide / Menu cover / Foil card / Photo direction
Aporia Fine Dining
branding + visual identity
- creative direction: hermetic design
- graphic design: hermetic design
- photography: studio archive
- client: aporia fine dining