Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Abysse Blue

branding + visual identity

client

Abysse Blue

year / place

2022 / Tokyo

scope of work

branding
logo + visual identity
graphic design
signage
website

concept

The identity had to communicate depth, cuisine, and atmosphere across many touchpoints without becoming literal. We developed a deep-blue typographic identity, menu, sign system, uniform tag, website, and low-light seafood photography.

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Abysse Blue

branding + visual identity

Abysse Blue 01 seafood menu still life
Abysse Blue 02 exterior sign uniform tag
Abysse Blue 03 website menu system
Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Abysse Blue

branding + visual identity

01 / content

Abysse Blue 是為 Abysse Blue 建立的 branding + visual identity 專案。作品內容以 branding、logo + visual identity、graphic design 為核心,將品牌名稱、應用物件、版面規則與影像語氣整合成一套可延展的作品集案例。

02 / photography

攝影主題以 seafood still life、menu cover、uniform tag、restaurant sign 為主。畫面應保留自然光、低飽和色彩、安靜陰影與可閱讀的材質細節,讓照片同時承擔品牌證據、包裝質感與空間情緒。

03 / design concept

設計概念從「空間標示、導視與現場尺度」出發,使用乾淨 grotesk 字體、克制色票、細緻比例與少量資訊層級,讓品牌看起來像被整理過的文化檔案,而不是一般商業宣傳頁。

04 / plan

計劃上先完成品牌語氣與核心識別,再建立 Restaurant logo、Menu system、Uniform tag 等交付物,最後以照片序列、品牌應用與網站作品頁整理成完整案例。

deliverables

Restaurant logo / Menu system / Uniform tag / Website / Signage

Hermetic Design. design.hermetic.com.tw hello@hermetic.com.tw
title

Abysse Blue

branding + visual identity

Abysse Blue menu uniform sign
credits
  • branding: hermetic design
  • art direction: hermetic design
  • photography: studio archive
  • client: abysse blue
Next work Designart Neon creative direction + branding / Tokyo